MAD MEN UNIVERSITY
Northwestern University (Evanston, Ill.,) assistant professor of history Michael Allen is teaching a seminar fore freshmen titled “Consumerism and Social Change in Mad Men America, 1960-1963.” The course, which involves watching the first season of AMC’s “Mad Men,” uses the series to explore the origins of civil rights and feminism.
“’Mad Men’ provides a good understanding of how ordinary people participated in history and produced change in politics broadly conceived,” Allen told the Northwestern News.
“For example, historical change – be it political, cultural or social – emerges through millions of small, individual decisions each day, from ideas and attitudes as much as anything else,” he told the newspaper. “One trick of writing history from the bottom up is to capture that process, to track the importance of ideas in daily life. ‘Mad Men’ gets at those ideas and represents the mindset of the era, how ordinary people helped make monumental change in the 1960s.
As reported here on Oct. 14, “Mad Men” is also the subject of a new two-credit course offered this fall at the University of California-Berkeley.
Check out the entire article on the Northwestern News website.